Once the web publisher has signed up and his/her account is already approved by Google, web publisher will be given permission from Google to start posting advertisements on his/her website or blog. Then Google use their own techniques to automatically assign advertisements that is related to the topic of a specific blog or website which has been posted by the Adsense publisher. On other hand, web publishers will either get remunerated for several quantities of ad impressions or the amount of web visitors clicking on the posted advertisements.
How to Be a Successful Adsense Publisher
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